Who the hell am I?
I’ve been an independent web host, web developer, and occasional marketing consultant since graduating from American University in 2010 with a BA in Literature. For some strange reason the job market essentially looked like this in 2010 and my initial prospects were slim pickings. I spent two years volunteering at AmeriCares in Stamford as a community manager, which I parlayed into social media marketing with small businesses.
Referrals kept coming in as I grew more experienced and expanded my list of services, and eventually I made a full time thing out of this after turning down a job offer at a PR agency that had – eighteen months prior – told me I didn’t make the cut. That was a really good day (for me, at least; for the recruiter it must have been awkward even we’re on good terms).
What do I actually do, though?
There are three main components of my work.
Web Hosting and Development Plans: I’m a reseller web host with HostGator, which allows me to host websites. Additionally, I can develop basic but high quality websites for free in exchange for hosting with me, in addition to providing complimentary website maintenance, marketing consulting, backups and security scans. This is currently the bulk of my work.
Web Development: I still do conventional, custom web design and development on a case by case basis. I work almost exclusively with WordPress but I’ve also used Drupal and Magento. Design-wise I mostly use Adobe Creative Cloud, specifically Photoshop and Illustrator. I also work with an awesome external team for larger projects that I don’t have the bandwidth for.
Digital Marketing Consulting: In addition to doing this as part of my web hosting business plans I also do standalone consultations for digital marketing.
What will you get working with me?
What, aside from the free website and marketing consulting?
Aside from being driven, motivated, having a good work ethic and every other buzzword everyone says on their website, I will honestly and transparently advise you on what you actually need. I’ve politely turned down projects involving websites, mobile apps and marketing because it’s been clear that people don’t understand why they want them or are just trying to throw money at a problem. There’s nothing worse than trying to solve a problem and blowing a big hole in your budget in the process. Everyone loses when you do that, including your consultant. Let’s actually solve problems.
I also do not wear kid gloves when giving criticism and feedback. It’s because I care; constructive criticism is designed to help.
What are my technical skills?
The list of technical things I’m notably really good at is below.
Web Analytics: Expertise with Google Analytics.
PPC Platforms: Experienced with Google Adwords, Facebook Ads, and Twitter Ads.
Newsletter Software: Experienced with iContact, MailChimp and Constant Contact.
CMS Platforms: Expertise with WordPress.org. Experienced with Drupal and Magento.
Design: Experienced with Adobe Creative Cloud including Photoshop, Illustrator, and inDesign.
Wait, you’re still reading?
What are you interested in at this point, my personal life?
When I’m not at my desk you’ll probably find me weightlifting at the gym or running trails. I’m also a huge gaming aficionado. As of this writing I’m busy with Pillars of Eternity, Hyrule Warriors and The Long Dark. I also trade stocks and I spend a fair amount of time cooking.